Hello, my name is Nicole Boyd and I'm a recruiting specialist with Hagen/Sinclair Research Recruiting. I am contacting our registrants to invite your participation in a PAID BULLETIN BOARD STUDY about how CONSUMERS select COMPUTERS for HOME USE. We are looking for people actively INVOLVED with evaluating, recommending, shopping for and/or purchasing of DESKTOP and/or NOTEBOOK COMPUTERS for use in their homes. The format is a 3-day bulletin board discussion that will be conducted August 8-10, 2007. As a thank you for your time and opinions, we are offering a $100 HONORARIUM.
We will ask you to go to an Internet site once or twice a day to respond to some questions and interact with other participants. You can log in and out of the site at your convenience any hour of the day or night.
If you are interested in participating in the study, or have someone to refer, please respond via email reply and kindly provide the information below.
Name:
Job Title:
Company:
Industry:
Best number(s) to reach you during the day:
Alternate or evening phone number:
Time Zone: PDT MT CDT EDT
E-Mail Address:
1. Which of the following types of PC computers do you currently own?
A. Desktop
B. Laptop
C. Both
D. No, don’t own a PC
2. When it comes to making decisions about which personal computer to purchase for use in your home would you say you are:
A. The sole decision maker
B. The primary decision maker with some help from others
C. Someone that provides input, but someone else makes the decision
D. Not really involved in the decision
A. DK / REF
2. Thinking of your last computer purchases or recommendations for your household, which of the following would you say are your 3 most important criteria?
A. Computer brand/OEM
B. Hard Drive/Storage
C. Graphics
D. Screen size
E. Weight (for notebook computers)
F. Memory
G. Media capabilities
4. What brand of computer did you last purchase?
Apple
Compaq
Dell
Gateway
Fujitsu
HP
Sony
Toshiba
Other (Specify):
5. When did you purchase your computer?
1. In the past 6 months
2. In the past 7 – 12 months
3. In the past 13-18 months
4. In the past 19-24 months
5. Other (Specify):
6. Do you intend to purchase either a desktop or a notebook computer by the end of this year?
1. Yes – purchase desktop computer only by end of this year
2. Yes – purchase notebook computer only by end of this year
3. Yes – purchase both desktop computer and notebook computer by end of this year
4. No, I don’t intend to purchase any kind of computer by the end of this year.
7. What brand of processor is in your computer?
1. Intel Pentium processor
2. Intel Centrino processor
3. Intel Celeron processor
4. Intel Core
5. Intel Core Duo
6. AMD processor (Athlon, Sempron, Turion)
7. Motorola processor
8. Other processor Please Specify:
Please be assured that this is a legitimate market research study. We are not selling anything, and you will not be asked to reveal any confidential or proprietary information about your organization. We are interested only in your opinions & insights about computer selection criteria.
Thank you for taking time from your busy day to consider our invitation. I look forward to speaking with you soon.
Best regards,
Nicole Boyd
Research Recruiting Specialist
218-546-6514 - Home Office
Hagen/Sinclair Research Recruiting
boydn@hagensinclair.com